Sometimes the most obvious choice isn't always the greenest. I used to have FreshDirect delivered to my house. I thought, "Fresh produce, they find the shortest distance from farms and I can choose local or organic produce." Totally green, right?
Not so much. Imagine my surprise when I discovered that FreshDirect trucks were spending minutes per delivery idling and polluting our neighborhoods. It was so much of a problem that they actually got fined for it! Thankfully, they have paid their fine and have also agreed to install controls that automatically shut off.
Until then, I've discovered other options, namely Community Supported Agriculture (CSA) where individuals can buy "shares" in a farm, which entitles them to seasonal produce from that farm. The farms are usually local (just like FreshDirect), but the added "greenness" is that you're purchasing seasonal produce, which means that the food doesn't have to travel from somewhere else when it's "out of season". You're also sharing in the failure and/or success of the farm, and some CSAs even donate a portion of their earnings to local schools and other community organizations.
How's that for green? :)
Jul 23, 2009
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